screenshot of Vanguard website user experience

Vanguard Retirement Nudges Design & Research

Vanguard research teams proposed exploring annual automatic increases for retirement plan participants drive contribution rates.

The highly-influential book Nudge: Improving Decisions about Health, Wealth, and Happiness popularized this research and impacted other aspects of public policy.

Along with members of my cross-functional team, I began designing and iterating on design solutions that persuaded employees of Vanguard client firms to enroll in retirement plans and for existing participants to increase their contribution rates.

My contributions included building interactive prototypes, mentoring members of our development team about modern web standards to execute our designs across mobile and desktop effectively, and conducted design research to evaluate usability and effectiveness of designs. 

The projects were highly effective, gained media coverage in the Wall Street Journal, and the project team won an IABC Gold Quill Award.

screenshot of Vanguard website user experience
screenshot of Vanguard website user experience
screenshot of Vanguard mobile website user experience
screenshot of Vanguard mobile website user experience
screenshot of Vanguard website user experience
screenshot of Vanguard website user experience

Vanguard Plan Sponsor UX

I was also part of a team tasked with modernizing and optimizing our Plan Sponsor web UX to help clients manage their retirement plan program

screenshot of Vanguard website user experience

Redesign Process

screenshot of Vanguard website user experience
screenshot of Vanguard website user experience
screenshot of Vanguard website user experience